eNewsletter Specifications

STANDARD ENEWSLETTER   |   RECIPE WATCH/PRODUCT WATCH

Modified Leaderboard Ad

modified-leaderboard

FEATURES

  • 670x90 Modified Leaderboard

AD SPECIFICATIONS

  • IMAGE SIZE: 670x90
  • CLIENT SUPPLIES: GIF or JPG format
  • FILE SIZE: 40KB Max
  • BORDERS: Creatives without border must have high contrast background color that doesn’t mimic the background color of the newsletter.
  • ANIMATION: Animation is allowed, but not recommended; Flash / Rich Media is not allowed
  • IMAGE DESCRIPTION FOR TEXT ONLY EMAILS: Copy (200 characters max) must be provided for viewing by recipients of only e-mails.

ADDITIONAL INFORMATION

  • These ad units are responsive and will dynamically resize itself to fit on a mobile/tablet screen
  • Informa reserves the right to edit images/copy that do not meet the specifications listed above

NEWSLETTERS THAT FEATURE THIS AD TYPE

  • Flagship (NRN a.m., RH Eat Beat, FM Today, SN Daily)
  • Segments in Focus
    • In addition to the 670x90, please submit additional 728x90 and 320x50 ad units in order to receive impressions in the corresponding section of the website on both desktop and mobile.
  • News Alerts

MATERIALS DUE
Materials are due 5 business days prior to start of campaign.

UPLOAD FILES TO
informa.sendmyad.com

SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000

CONTACT
for NRN/RH/FM/SN:
Matt Bandes
Digital Ad Operations Trafficker
matt.bandes@informa.com
913.967.1972

Rectangle Ad

rectangle

FEATURES

  • 300x250 Right Rectangle

AD SPECIFICATIONS

  • IMAGE SIZE: 300x250
  • CLIENT SUPPLIES: GIF or JPG format
  • FILE SIZE: 40KB Max
  • BORDERS: Creatives without border must have high contrast background color that doesn’t mimic the background color of the newsletter.
  • ANIMATION: Animation is allowed, but not recommended; Flash / Rich Media is not allowed
  • IMAGE DESCRIPTION FOR TEXT ONLY EMAILS: Copy (200 characters max) must be provided for viewing by recipients of only e-mails.

ADDITIONAL INFORMATION

  • Informa reserves the right to edit images/copy that do not meet the specifications listed above

NEWSLETTERS THAT FEATURE THIS AD TYPE

  • Flagship (NRN a.m., RH Eat Beat, FM Today, SN Daily)
  • Segments in Focus
    • Submit creatives for both the top 300x250 and mid 300x250 positions
  • News Alerts
    • Only top 300x250 position is available (no mid 300x250 position)

MATERIALS DUE
Materials are due 5 business days prior to start of campaign.

UPLOAD FILES TO
informa.sendmyad.com

SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000

CONTACT
for NRN/RH/FM/SN:
Matt Bandes
Digital Ad Operations Trafficker
matt.bandes@informa.com
913.967.1972

In-Stream (Image + Text)

in-stream

FEATURES

  • 90x90 image
  • 250 characters of text

AD SPECIFICATIONS

  • IMAGE SIZE: 90x90
  • CLIENT SUPPLIES: GIF or JPG format
  • FILE SIZE: 10KB Max
  • BORDERS: Creatives without border must have high contrast background color that doesn’t mimic the background color of the newsletter.
  • ANIMATION: Animation is allowed, but not recommended; Flash / Rich Media is not allowed
  • TEXT: Should not exceed 250 characters.
  • IMAGE DESCRIPTION FOR TEXT ONLY EMAILS: Copy (200 characters max) must be provided for viewing by recipients of only e-mails.

ADDITIONAL INFORMATION

  • Informa reserves the right to edit images/copy that do not meet the specifications listed above

NEWSLETTERS THAT FEATURE THIS AD TYPE

  • Flagship (NRN a.m., RH Eat Beat, FM Today, SN Daily)
  • Segments in Focus

MATERIALS DUE
Materials are due 5 business days prior to start of campaign.

UPLOAD FILES TO
informa.sendmyad.com

SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000

CONTACT
for NRN/RH/FM/SN:
Matt Bandes
Digital Ad Operations Trafficker
matt.bandes@informa.com
913.967.1972

In-Stream (Display)

in-stream-display

FEATURES

  • 595x350 Display

AD SPECIFICATIONS

  • IMAGE SIZE: 595x350
  • CLIENT SUPPLIES: GIF or JPG format
  • FILE SIZE: 40KB Max
  • BORDERS: Creatives without border must have high contrast background color that doesn’t mimic the background color of the newsletter.
  • ANIMATION: Animation is allowed, but not recommended; Flash / Rich Media is not allowed
  • IMAGE DESCRIPTION FOR TEXT ONLY EMAILS: Copy (200 characters max) must be provided for viewing by recipients of only e-mails.

ADDITIONAL INFORMATION

  • Informa reserves the right to edit images/copy that do not meet the specifications listed above

NEWSLETTERS THAT FEATURE THIS AD TYPE

  • Flagship (NRN a.m., RH Eat Beat, FM Today, SN Daily)

MATERIALS DUE
Materials are due 5 business days prior to start of campaign.

UPLOAD FILES TO
informa.sendmyad.com

SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000

CONTACT
for NRN/RH/FM/SN:
Matt Bandes
Digital Ad Operations Trafficker
matt.bandes@informa.com
913.967.1972

Featured Product/Recipe

featured-product

FEATURES

  • Image
  • 250 characters of text

AD SPECIFICATIONS

  • IMAGE SIZE: 90x90
  • CLIENT SUPPLIES: GIF or JPG format
  • FILE SIZE: 10KB Max
  • BORDERS: Creatives without border must have high contrast background color that doesn’t mimic the background color of the newsletter.
  • ANIMATION: Animation is allowed, but not recommended; Flash / Rich Media is not allowed
  • TEXT: Should not exceed 250 characters.
  • IMAGE DESCRIPTION FOR TEXT ONLY EMAILS: Copy (200 characters max) must be provided for viewing by recipients of only e-mails.

ADDITIONAL INFORMATION

  • Informa reserves the right to edit images/copy that do not meet the specifications listed above

NEWSLETTERS THAT FEATURE THIS AD TYPE

  • Flagship (NRN a.m., RH Eat Beat, FM Today, SN Daily)
  • Segments in Focus

MATERIALS DUE
Materials are due 5 business days prior to start of campaign.

UPLOAD FILES TO
informa.sendmyad.com

SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000

CONTACT
for NRN/RH/FM/SN:
Matt Bandes
Digital Ad Operations Trafficker
matt.bandes@informa.com
913.967.1972

Featured Classified

featured-classified

FEATURES YOUR CHOICE OF

  • 300x100 image only OR 250 characters text only

AD SPECIFICATIONS

  • IMAGE SIZE: 300x100
  • CLIENT SUPPLIES: GIF or JPG format
  • FILE SIZE: 15KB Max
  • BORDERS: Creatives without border must have high contrast background color that doesn’t mimic the background color of the newsletter.
  • ANIMATION: Animation is allowed, but not recommended; Flash / Rich Media is not allowed
  • TEXT: Should not exceed 250 characters.
  • IMAGE DESCRIPTION FOR TEXT ONLY EMAILS: Copy (200 characters max) must be provided for viewing by recipients of only e-mails.

ADDITIONAL INFORMATION

  • Informa reserves the right to edit images/copy that do not meet the specifications listed above

NEWSLETTERS THAT FEATURE THIS AD TYPE

  • Flagship (NRN a.m., RH Eat Beat, FM Today, SN Daily)

MATERIALS DUE
Materials are due 5 business days prior to start of campaign.

UPLOAD FILES TO
informa.sendmyad.com

SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000

CONTACT
for NRN/RH/FM/SN:
Matt Bandes
Digital Ad Operations Trafficker
matt.bandes@informa.com
913.967.1972

Space & Availability

Your salesperson will work with you to determine dates available for ad placement(s) you would like to reserve.

General Guidelines
  • We reserve the right to approve all creative prior to launch.
  • We reserve the right to edit, revise, or refuse advertising for any reason.
  • Misleading advertising is not permitted. All content within ad creative must be legible (min. 10 pt font) and the speed of any animation should reasonably allow the user to read the advertisement in its entirety.
  • Any advertisement or content that can be misread by the user as news, feature, etc. must be clearly labeled as an “advertisement”.
  • We are not responsible for errors in customer-created or third-party delivered advertisements.
  • We are not responsible for errors in advertisements/placements which are submitted after the materials deadline.
  • We do not guarantee any given level of circulation, distribution, reach or readership for an advertisement.
  • Credits for incorrect ad placements/creatives in the form of “make-goods” will only be provided if notification of the inaccuracy is provided within 48 hours following the posting error.
  • We reserve the right to pick-up previous creative in the event no response is received from the advertiser/agency on record. Pick-up of previous creative under these circumstances will not be considered an error and no credits will be provided.
  • Late delivery of materials may result in forfeiture of lost days in campaign.
Third-Party Ad Tags
  • Third-party tracking URLs must be live for 2 weeks prior and 4 weeks post deployment.
Materials Submission
  • Ad files are to be submitted via the SendMyAd portal at informa.sendmyad.com. With SendMyAd, you will be able to upload, review and approve your ads in a single process. SendMyAd flags quality issues that can affect deployment and suggests resolutions. The ad portal allows you to check and revise the ad. When the ad is ready, you will be able to approve and sign off on it. Select a media profile for and upload your ad material.
  • If you are submitting multiple files, please choose “zip campaign” as type of placement.
  • If you have any questions, please contact your Digital Ad Operations Trafficker.
URL Information
  • All ad placements require a clickthrough URL that will direct from the ad image, logo and/or text copy.
  • If you are creating a vanity URL for use with your placement, it will need to be available 2 weeks prior and 2 weeks post e-mail launch.
Outlook 2007 eMail Rendering

Outlook 2007 uses Word 2007, and not Internet Explorer to render HTML e-mails. This has the following implications:

  • No support for animated GIFs. The image will be rendered as static, only the first frame will display. Ensure animated GIFs have a link in the first frame.
  • No support for Flash or other plugins. E-mail was not designed for Flash, this is not a new issue as it has always been a problem. Please take this into consideration when designing your ads.

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