Lead Nurture Programs
Nurture Relationships with the Leads That Matter Most
You have generated your leads. Now what? Our lead nurture programs enable you to work with us to further qualify and nurture leads, bringing them closer to the sale and flagging the best prospects for your sales team. Combine your content with targeted email communications and behavioral data to qualify prospects for your sales team.
Lead Nurture Program
ENGAGEMENT
Build engagement through involvement, interaction, intimacy and influence with lead programs that drive results.
PRIORITIZING LEADS
Use data-driven methods to prioritize your call list for your sales teams. Or make the best use of your sales reps time by providing them with a list of leads prioritized by those most engaged.
CONTENT MARKETING
Effectively sequence relevant messaging based on the profile and behaviors of your desired prospects.
Solution Snapshot
Webinar Lead Touch
Gain greater return on your Webinar investment by engaging leads immediately after your event to maintain a conversation and move them toward a follow-up action. The program includes the development of an executive summary along with a series of three emails to registrants to encourage sharing, drive on-demand views, and expose users to related content.
Content Lead Touch
We map your thought leadership content to the needs of your prospects at key buying stages. A series of emails is sent to targeted contacts to generate and nurture their interest. You receive lead data for each user who views your content as well as overall campaign engagement metrics.
