eNewsletter Specifications
STANDARD ENEWSLETTER | RECIPE WATCH/PRODUCT WATCH
Single Box

FEATURES
- 1 recipe/product image
- Name and description of recipe/product
AD SPECIFICATIONS
- (1) IMAGE: 170x170
- (1) HEADLINE: 50 characters max (including spaces)
- (1) DESCRIPTION: 150 characters max (including spaces)
- CLIENT SUPPLIES: GIF or JPG format
- FILE SIZE: 15KB Max
- BORDERS: Creatives without border must have high contrast background color that doesn’t mimic the background color of the newsletter.
- ANIMATION: Animation is allowed, but not recommended; Flash / Rich Media is not allowed
- IMAGE DESCRIPTION FOR TEXT ONLY EMAILS: Copy (200 characters max) must be provided for viewing by recipients of only e-mails.
ADDITIONAL INFORMATION
- Ensure your image is legible in the small size this newsletter allows
- Informa reserves the right to edit images/copy that do not meet the specifications listed above
- These ad units are responsive and will dynamically resize itself to fit on a mobile/tablet screen
MATERIALS DUE
Materials are due 15 business days prior to start of campaign.
SEND FILES TO
joe.fracasso@informa.com
SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000
CONTACT
Joe Fracasso
Program Coordinator
joe.fracasso@informa.com
Row Takeover: 3 Columns

FEATURES
- Section header
- 3 recipe/product images
- Names and descriptions of recipes/products
AD SPECIFICATIONS
- (1) SECTION HEADER: 600x100 (GIF or JPG format; 40KB max)
- (3) IMAGES: 170x170 (GIF or JPG format; 15KB max each)
- (3) HEADLINES: 50 characters max (including spaces)
- (3) DESCRIPTIONS: 150 characters max (including spaces)
- URL/Tracking Links for products/recipes
- CLIENT SUPPLIES: GIF or JPG format
- BORDERS: Creatives without border must have high contrast background color that doesn’t mimic the background color of the newsletter.
- ANIMATION: Animation is allowed, but not recommended; Flash / Rich Media is not allowed
- IMAGE DESCRIPTION FOR TEXT ONLY EMAILS: Copy (200 characters max) must be provided for viewing by recipients of only e-mails.
ADDITIONAL INFORMATION
- Ensure your image is legible in the small size this newsletter allows
- Informa reserves the right to edit images/copy that do not meet the specifications listed above
- These ad units are responsive and will dynamically resize itself to fit on a mobile/tablet screen
MATERIALS DUE
Materials are due 15 business days prior to start of campaign.
SEND FILES TO
joe.fracasso@informa.com
SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000
CONTACT
Joe Fracasso
Program Coordinator
joe.fracasso@informa.com
Row Takeover: 2 Columns

FEATURES
- Section header
- 1 recipe/product image (large size)
- Name and description of recipe/product
AD SPECIFICATIONS
- (1) SECTION HEADER: 600x100 (GIF or JPG format; 40KB max)
- (1) IMAGE: 300x250 (GIF or JPG format; 40KB max)
- (1) HEADLINE: 80 characters max (including spaces)
- (1) DESCRIPTION: 380 characters max (including spaces)
- URL/Tracking Link for product/recipe
- CLIENT SUPPLIES: GIF or JPG format
- BORDERS: Creatives without border must have high contrast background color that doesn’t mimic the background color of the newsletter.
- ANIMATION: Animation is allowed, but not recommended; Flash / Rich Media is not allowed
- IMAGE DESCRIPTION FOR TEXT ONLY EMAILS: Copy (200 characters max) must be provided for viewing by recipients of only e-mails.
ADDITIONAL INFORMATION
- Ensure your image is legible in the small size this newsletter allows
- Informa reserves the right to edit images/copy that do not meet the specifications listed above
- These ad units are responsive and will dynamically resize itself to fit on a mobile/tablet screen
MATERIALS DUE
Materials are due 15 business days prior to start of campaign.
SEND FILES TO
joe.fracasso@informa.com
SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000
CONTACT
Joe Fracasso
Program Coordinator
joe.fracasso@informa.com
Single-Sponsored Watch

FEATURES
- 100% SOV
- Includes images, product names, descriptions
- 600x100 modified leaderboard (image only)
- 3-4 rows
FOR EACH ROW, SELECT FROM ONE OF THE FOLLOWING
- (3) Three 170x170 images (GIF or JPG format; 15KB max each)
- HEADLINES: 50 characters max (including spaces)
- DESCRIPTIONS: 150 character max (including spaces)
- URL/Tracking Links for products/recipes
- (1) One 300x250 ads (GIF or JPG format; 40KB max each)
- HEADLINE: 80 characters max (including spaces)
- DESCRIPTION: 380 character max (including spaces)
- URL/Tracking Link for product/recipe
- Top row only: one 600x309 banner ad (GIF or JPG format; 40KB max)
- URL/Tracking Link
AD SPECIFICATIONS
- CLIENT SUPPLIES: GIF or JPG format
- BORDERS: Creatives without border must have high contrast background color that doesn’t mimic the background color of the newsletter.
- ANIMATION: Animation is allowed, but not recommended; Flash / Rich Media is not allowed
- IMAGE DESCRIPTION FOR TEXT ONLY EMAILS: Copy (200 characters max) must be provided for viewing by recipients of only e-mails.
ADDITIONAL INFORMATION
- Ensure your image is legible in the small size this newsletter allows
- Informa reserves the right to edit images/copy that do not meet the specifications listed above
- These ad units are responsive and will dynamically resize itself to fit on a mobile/tablet screen
MATERIALS DUE
Materials are due 15 business days prior to start of campaign.
SEND FILES TO
joe.fracasso@informa.com
SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000
CONTACT
Joe Fracasso
Program Coordinator
joe.fracasso@informa.com
Your salesperson will work with you to determine dates available for ad placement(s) you would like to reserve.
- We reserve the right to approve all creative prior to launch.
- We reserve the right to edit, revise, or refuse advertising for any reason.
- Misleading advertising is not permitted. All content within ad creative must be legible (min. 10 pt font) and the speed of any animation should reasonably allow the user to read the advertisement in its entirety.
- Any advertisement or content that can be misread by the user as news, feature, etc. must be clearly labeled as an “advertisement”.
- We are not responsible for errors in customer-created or third-party delivered advertisements.
- We are not responsible for errors in advertisements/placements which are submitted after the materials deadline.
- We do not guarantee any given level of circulation, distribution, reach or readership for an advertisement.
- Credits for incorrect ad placements/creatives in the form of “make-goods” will only be provided if notification of the inaccuracy is provided within 48 hours following the posting error.
- We reserve the right to pick-up previous creative in the event no response is received from the advertiser/agency on record. Pick-up of previous creative under these circumstances will not be considered an error and no credits will be provided.
- Late delivery of materials may result in forfeiture of lost days in campaign.
- Third-party tracking URLs must be live for 2 weeks prior and 4 weeks post deployment.
- All ad placements require a clickthrough URL that will direct from the ad image, logo and/or text copy.
- If you are creating a vanity URL for use with your placement, it will need to be available 2 weeks prior and 2 weeks post e-mail launch.
Outlook 2007 uses Word 2007, and not Internet Explorer to render HTML e-mails. This has the following implications:
- No support for animated GIFs. The image will be rendered as static, only the first frame will display. Ensure animated GIFs have a link in the first frame.
- No support for Flash or other plugins. E-mail was not designed for Flash, this is not a new issue as it has always been a problem. Please take this into consideration when designing your ads.
Issue | Date |
---|---|
Jan 2021 | Jan-28 |
Feb 2021 | Feb-25 |
Mar 2021 | Mar-25 |
Apr 2021 | Apr-29 |
May 2021 | May-27 |
Jun 2021 | Jun-24 |
Jul 2021 | Jul-29 |
Aug 2021 | Aug-26 |
Sep 2021 | Sep-23 |
Oct 2021 | Oct-28 |
Nov 2021 | Nov-18 |
Dec 2021 | Dec-16 |
NOTE: Dates subject to change. Single-sponsored eNewsletters have different dates. Please contact your rep for more info.
Issue | Date |
---|---|
Jan 2021 | Jan-19 |
Feb 2021 | Feb-16 |
Mar 2021 | Mar-16 |
Apr 2021 | Apr-20 |
May 2021 | May-18 |
Jun 2021 | Jun-15 |
Jul 2021 | Jul-20 |
Aug 2021 | Aug-17 |
Sep 2021 | Sep-14 |
Oct 2021 | Oct-19 |
Nov 2021 | Nov-9 |
Dec 2021 | Dec-7 |
NOTE: Dates subject to change. Single-sponsored eNewsletters have different dates. Please contact your rep for more info.
Issue | Date |
---|---|
Feb 2021 | Feb-17 |
Apr 2021 | Apr-14 |
Jun 2021 | Jun-16 |
Aug 2021 | Aug-11 |
Oct 2021 | Oct-13 |
Dec 2021 | Dec-15 |
NOTE: Dates subject to change. Single-sponsored eNewsletters have different dates. Please contact your rep for more info.