Interactive Video Ad

in-banner-video-ad

FEATURES

  • This offering provides highly engaging viewability for video content.
  • Rich media ads allow video to play within traditional ads.

AD SPECIFICATIONS

VIDEO

  • ASPECT RATIO: 16:9 or 4:3
  • RESOLUTION: 1920x1080 Max; 640x360 Min
  • LENGTH: 90 Seconds Max
  • ACCEPTABLE FORMATS: MOV, WMV, MP4, FLV, MPEG, MPG, AVI
  • HTML5 AS: Third-Party Tag, DoubleClick Studio Creative, or DCM Tag
  • FILE SIZE: 60MB Max

AUDIO (optional, necessary only if provided video files don’t include embedded audio)

  • BITRATE: 250 KBPS Max; 64 KBPS Min
  • ACCEPTABLE FORMATS: MP3, AAC, WAV
  • FILE SIZE: 10MB Max

IMAGES

  • ASSETS: Logo, Expansion Background, Product Images, Coupons, Buttons
  • ACCEPTABLE FORMATS: GIF, PNG, JPEG
  • IMAGE SIZE: 810x550 for Expansion Background

ADDITIONAL INFORMATION

  • AUDIO: Sound should be user-initiated only.
  • CONTROLS: “Close X”, play, pause, rewind and volume are generally required.
  • Full URLs are required for the video, images, buttons, etc.
  • Informa reserves the right to edit images/copy that do not meet the specifications listed above.

EXAMPLE

in-banner-video-ad_sample

MATERIALS DUE
Materials are due 3-4 weeks prior to start of campaign.

UPLOAD FILES TO
informa.sendmyad.com

SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000

CONTACT
for NRN/RH/FM/SN:
Matt Bandes
Digital Ad Operations Trafficker
matt.bandes@informa.com
913.967.1972

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