In-Article Video Ad

in-article_video

FEATURES

  • This offering provides optimal user experience and viewability, through in-article placement.
  • The ad auto plays when more than 50% in-view on the user’s screen.
  • This format provides a premium environment for short videos inside article content for more focused, attentive viewer engagement.

AD SPECIFICATIONS

  • ASPECT RATIO: 16:9 (4:3 supported but player will have black bars)
  • DIMENSIONS: 960x540 max (runs at 1280x720, responsive to page size)
  • VIDEO LENGTH: 30 seconds max
  • ACCEPTABLE FORMATS: MP4, VAST, VPAID
  • HTML5 AS: Third-Party Tag, DoubleClick Studio Creative, or DCM Tag
  • FILE SIZE: 4mb max
  • CODEC: H.264 recommended
  • SOUND SETTING: On
  • BITRATE: 768kbps max

ADDITIONAL INFORMATION

  • VPAID file format: This format might require additional resting, and does not currently work on mobile
  • If using VAST/VPAID, please ensure the media file within the XML is less than 4mb
  • If you upload an MP4 file, we will have multiple media files to choose from and we choose the media file/quality based on the user’s bandwidth/connection, user’s bitrate, the Teads Player (Canvas vs. Non-Canvas), and slot size

EXAMPLE

in-article-video_sample

MATERIALS DUE
Materials are due 5 business days prior to start of campaign.

UPLOAD FILES TO
informa.sendmyad.com

SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000

CONTACT
for NRN/RH/FM/SN:
Matt Bandes
Digital Ad Operations Trafficker
matt.bandes@informa.com
913.967.1972

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