FEATURES

• This offering provides optimal user experience and viewability, through in-article placement.
• The ad auto plays when more than 50% in-view on the user’s screen.
• This format provides a premium environment for short videos inside article content for more focused, attentive viewer engagement.

AD SPECIFICATIONS

• ASPECT RATIO: 16:9 (4:3 supported but player will have black bars)
• DIMENSIONS: 960x540 max (runs at 1280x720, responsive to page size)
• VIDEO LENGTH: 30 seconds max
• ACCEPTABLE FORMATS: MP4, VAST, VPAID
• HTML5 AS: Third-Party Tag, DoubleClick Studio Creative, or DCM Tag
• FILE SIZE: 4mb max
• CODEC: H.264 recommended
• SOUND SETTING: On
• BITRATE: 768kbps max

ADDITIONAL INFORMATION

• VPAID file format: This format might require additional resting, and does not currently work on mobile
• If using VAST/VPAID, please ensure the media file within the XML is less than 4mb
• If you upload an MP4 file, we will have multiple media files to choose from and we choose the media file/quality based on the user’s bandwidth/connection, user’s bitrate, the Teads Player (Canvas vs. Non-Canvas), and slot size

EXAMPLE

MATERIALS DUE
Materials are due 5 business days prior to start of campaign.

UPLOAD FILES TO
informa.sendmyad.com

SEND INSERTION ORDERS TO
orders@informa.com
Fax: 913.514.7000

CONTACT
Jackson Bush
Campaign Analyst
jackson.bush@informa.com